Facebook has been up and running for over 6 years now and so now I'm pretty sure we can't consider it a start up any more (especially as it has over 500 million active users as of July 2010). Yet when it did start back in Mark Zuckerberg's Harvard dorm room I very much doubt even he could of imagined how big it would get. So what makes it so special? And what sets it apart from all the other internet fad's out there?
#1 - If It's Not Broken Don't Fix It
Facebook has never tried to fix a problem that wasn't there. Facebook have always look to improve and add new features with out changing the over all user experience. When they have looked to make majors changes it has only ever added to the user experience, they have never changed it. MySpace have found out the hard way by implementing massive changes which has caused the users to revolt because the user experience has changed.
#2 - Management Of Your On Line Life
Facebook actually provides an essential service. Some may see it as a way to just 'kill time' but Facebook allows user to mange their on line life, connects users all over the world and builds communities. What other service can make a claim like that? None.
Facebooks photos album feature allows users to store all their pictures on line, hassle free, tag friends and start conversations. Facebook messaging has almost replaced emails for the younger generation of Facebook users and the chat client has taken away the hassle of using third party clients...
This was originally posted on www.ryanfmc.co.uk by 5or6 Managing Director Ryan McNamara, to view the whole post you can find it here.
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